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Developing Direct Routes to Market

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Case Study: Nike's Direct-to-Consumer Play

Nike has been investing heavily in in its direct-to-consumer sales – they’re now worth 29.6% of overall revenue or just over $9 billion in 2017, per Nike’s FY17 financials. That percentage has grown from just 16% in 2011. In this article, we'll be looking at what Nike's direct-to-consumer project looks like and what it means for other apparel brands. 

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Amazon & Brands: Enemy or Opportunity?

Amazon can seem like a total contradiction to brands. On the one hand, it is a dominant online force receiving 40% of online retail spend in both the UK and the US markets. On the other, there are stories of brands feeling controlled by or beholden to Amazon. So, is Amazon an opportunity or an enemy?

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The Amazon eCommerce Dictionary

Selling through Amazon means learning a lot of new information specific to the marketplace platform. To help, we've built this continually updated guide to commonly used terms so that getting through the jungle of content becomes a little easier, and you should find yourself asking "what does [insert acronym here] mean?" just slightly less often.

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Analysing Amazon Prime Day 2017

So the third Amazon Prime Day has come and gone, and with it the whirlwind of sales activity. It was announced by Amazon to be the biggest sales day in the ecommerce giant’s history, repeating the feat of the 2016 installment.

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5 Ways to Prepare for Amazon Prime Day

Earlier we covered exactly why third-party sellers on Amazon should be gearing up for Prime Day – the opportunity is huge. Check out our infographic and blog here.

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Amazon Prime Day & You – Why 3rd Party Sellers Should Care

“How important is Prime Day for sellers? At No1Brands4You, we put through the Volo platform 10 times the amount of any other day on Amazon in 2016 so far.”

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3 Ways Voice-Controlled Technology Could Transform eCommerce Business Processes

In the race to create “the operating system of the home”, one horse is leading the pack. The Echo Show, announced recently, is already the fourth instalment in Amazon’s series of voice-controlled tech goodies.

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6 Ways to Win at Inventory Management for Amazon FBA

Your FBA inventory might be out of sight, but it should never be out of mind. Here's a guest blog from RefundsManager, FBA specialists. 

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Amazon Business: A New Growth Avenue

Volo Commerce is one of the few multichannel ecommerce technology and services providers to connect customers to Amazon Business UK. We’ve been preparing for this opportunity for some time and we’re excited we can now help our customers to grow their business in the B2B sector, not only in the UK but also in the US and Germany.

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Amazon FBA - Are You Tracking Your Fees?

If you're an Amazon FBA seller, you’re well aware of the conveniences and benefits that the fulfilment service provides. The ease with which you can start an online ecommerce business is exactly why hopeful entrepreneurs flock to FBA.

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